AnabolicFitness.com gets spanked by the FTC for making false claims!

It seems that the guys who run AnabolicFitness.com have been formally sued by the Federal Trade Commission. If you aren’t familiar with that site, they own TheAFStore.com, AnabolicFitness.net, AFBoard.com, and produce their own line of nutritional supplements under company names such as Glucorell Inc. and Anafit, Inc. For the most part, they have survived by operating a primarily anabolic-steroid-based discussion board (hence the “Anabolic” part of “AnabolicFitness.com”), and selling nutritional products to a mostly steroid-using client base. Of course, throughout this time, they have tried to position themselves as steroid experts as well. (ha ha)

Recently they have been spanked with a cease and desist letter from the FTC (Federal Trade Commission ) as well as a lawsuit. Details are kind of sketchy right now, but it seems like their overly aggressive claims regarding products have finally caught up with them.

You may know these guys by their screen names as Ulter (Larry Berube) and Macrophage69Alpha (Scott Ferguson)…they were former sponsors of EliteFitness.com, and are fairly well-known throughout the anabolic steroid community as well as the nutritional supplement world. They have always been a disreputable company, and no strangers to the steroid-world; Ulter was heavily involved in working with Anabolics author, William Llewellyn, as noted in this screenshot from 2004.

An industry insider has provided me with information that their attempts to take one of their products onto the mainstream commercial stage with nationwide distribution in stores like CVS.

Specifically, they have been told to stop making drug-like claims for their nutritional supplement Insulow - and not only have they been served with a cease and desist letter, but a formal lawsuit was filed against them by the FTC:

Federal Trade Commission v. Glucorell, Inc. et al - 6:2008cv01649 …

Defendant: Glucorell, Inc., Anafit, Inc., Laurence Berube and Scott Ferguson. Case Number: 6:2008cv01649. Filed: September 25, 2008 …
dockets.justia.com/docket/court-flmdce/case_no-6:2008cv01649/case_id-218729/ - 81k -

If you check the Insulow.com website you will note that they have removed virtually all of their claims from it, and you can compare how it looks now with the archived pages of it and clearly see that they have redone the page in what appears to be admittance that they have made drug-like claims. Before this, they were basically claiming it can (almost) cure diabetes! In truth, Insulow is just another name for their Glucorell-R product, with exactly the same ingredients.

Because they do/did most of their advertising on various steroid discussion forums, they overlap many of the sites that I’ve been involved with. In addition, because they have attempted to position themselves as experts in the nutritional/steroid world, I’ve had numerous run-ins with them, and been forced to expose them several times publicly. I’ve warned you about these guys for years - I was the first to speak out against AIFM, their topical anti-estrogen product, on EliteFitness.com, but since they were (at the time) a paying advertiser on the site, most of my comments against them were removed. Still, you can see in this thread, this thread, and this thread, that I always tried to steer members away from the company - even though I was officially barred by the site management from directly speaking out against AnaFit or their products publicly. When I presented real evidence, it was deleted by Macro/Scott who was an active staff member of EliteFitness.com (an elite moderator) at the time.

Ultimately, they were given the boot from EliteFitness.com, and I’ll make no secret of the fact that I was one of the primary facilitators of their removal, although the biggest asset to helping me get them booted was the way they conducted themselves and their deceptive business practices.

Now, it looks like I wasn’t only right about them making outlandish claims…but that it’s finally resulted in the inevitable lawsuit against them…filed by the United States Federal Trade Commission - an entity that rarely loses, and has unlimited resources to spend prosecuting whomever they see (Ana)fit.

[Note: special thanks to the insider who provided me with this information, and also to current Elitefitness.com moderator Nathan Chase (Needtogetaas), for providing me with the links on the EliteFitness.com site]